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How Does Google Analytics Calculate Conversion Rate? [Solved]
Conversion rates are calculated by simply taking the number of conversions and dividing that by the number of total ad interactions that can be tracked to a conversion during the same time period. For example, if you had 50 conversions from 1,000 interactions, your conversion rate would be 5%, since 50 ÷ 1,000 = 5%.
Conversion Rate in Google Analytics 4 (GA4) // Where is it? And how can you calculate it?
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How to track your conversion rate in Google Analytics
How do
Conversions & Conversion Rates in Google Analytics 4 Reports
Conversions
